Driving Performance of Non-Traditional Sales Employees

Objective

Shift the on-the-job behavior of frontline Cable employees to create a lasting lift in transitional sales and customer retention

Challenge

Employees in care and retention roles typically have a fear and resistance to selling.

Solution

Renegade created a two week “Sales Boot Camp” to improve transitional sales from the Care team in multiple markets. Based on our knowledge of the industry and our extensive hands-on experience working with frontline Agents, Renegade created an effective program based on our E4 philosophy. All components were designed to reinforce the six pillars of client’s quality control program, which reinforced that selling value is not an“add-on” to be used to get a reward, but a core part of the Customer Care role itself.